10 posts

Brett Farmiloe is the Founder & CEO of Featured, a platform that connects subject-matter experts with leading publications through Q&A-based content. With a background in accounting and experience as a financial auditor reporting to CFOs, Brett brings a unique analytical lens to marketing strategy, blending data-driven decision-making with creative storytelling. Before launching Featured, Brett founded and led Markitors, a digital marketing agency that helped small businesses grow through SEO. After scaling the agency for a decade, it was acquired in 2021. In 2025, Brett led the acquisition of HARO (Help a Reporter Out), reviving one of the most recognized brands in media sourcing under the Featured umbrella. Brett’s insights on marketing, brand positioning, and content strategy have been published in Forbes, Entrepreneur, TIME, and Fast Company. He’s also delivered 100+ keynote speeches across the country and continues to advocate for making expert knowledge more accessible to marketers everywhere. When he’s not building platforms or writing about marketing, Brett is based in Arizona with his wife, three kids, and a few backyard chickens.
Featured migrates its current experience to Connectively and prepares to relaunch as the AI co-pilot for PR
Brett Farmiloe · May 26
In the dynamic world of business, understanding and catering to international tastes is a crucial aspect of success. This blog post delves into the art of adapting product offerings to meet the varying tastes of international consumers. We will explore the importance of cultural sensitivity, market research, and product localization in this process.
Brett Farmiloe · Nov 14
In the dynamic world of business, understanding the fundamentals of international marketing strategies is crucial. This blog post aims to explore these core elements, providing a comprehensive guide for businesses seeking to expand their reach globally. We will delve into the intricacies of international marketing, its importance, and how to implement effective strategies.
Brett Farmiloe · Oct 31
In the world of business, the journey from a local brand to a global name is often filled with challenges, but also immense rewards. This blog post will delve into the inspiring stories of local brands that have successfully made this transition. We'll explore their strategies, challenges, and the key factors that contributed to their global success.
Brett Farmiloe · Oct 17
In the globalized world of business, branding in diverse international markets is a complex task. Companies must navigate cultural nuances, language barriers, and regulatory differences, among other challenges. This blog post delves into these challenges and offers insights on how to overcome them.
Brett Farmiloe · Oct 10
As we navigate the dynamic landscape of the 21st century, international marketing continues to evolve at a rapid pace. This blog post aims to explore the key trends that are set to shape the future of international marketing. From the rise of digital platforms to the importance of cultural understanding, we delve into the factors that will redefine the global marketing landscape in the years to come.
Brett Farmiloe · Oct 3
In the global marketplace, understanding cultural differences is not just a nice-to-have, it's a business imperative. This blog post delves into how cultural differences influence marketing campaigns. We'll explore why cultural sensitivity matters, how culture shapes consumer behavior, and how marketers can navigate these differences to create effective, resonant campaigns.
Brett Farmiloe · Sep 19
Welcome to a comprehensive exploration of international marketing campaigns through the lens of real-world case studies. We'll delve into the strategies, successes, and lessons learned from various global brands. This blog post aims to provide valuable insights for marketers aiming to make their mark on the international stage.
Brett Farmiloe · Sep 5
Welcome to our deep dive into the world of content saturation across different niches. This blog post will guide you through the concept of content saturation, its implications, and how to navigate it effectively. We'll explore how content saturation can impact your online presence and strategies to overcome it.
Brett Farmiloe · Sep 5